Take the next step in your career and become a Salesforce Certified Marketing Cloud Administrator. In this 1-day, expert-led certification prep class, boost your exam readiness with a detailed exam overview, exam resources, and practice exam questions to test your knowledge. This course includes a voucher to sit for the Salesforce Marketing Cloud Administrator exam.


* Actual course outline may vary depending on offering center. Contact your sales representative for more information.

Learning Objectives

When you complete this course, you will be able to:
Recall exam objectives.
Discuss product features and functionality covered on the exam.
Assess your exam readiness by answering practice questions.
Familiarize yourself with additional resources necessary to prepare for the exam.

  • Course Outline

  • Exam Overview

  • Digital Marketing Proficiency

  • Review Governance and Compliance in Relation to Digital Marketing
    Review Security Best Practices for Date, Permissions, and PII
    Review Marketing Cloud Product Inventory and Offerings

  • Channel Management

  • Review Mobile Studio Configuration
    Review Email Studio Configuration
    Review Social Studio and Advertising Configuration
    Review Journey Builder Concepts and Use Cases

  • Maintenance

  • Review Data Extraction and Report Generation Solutions
    Review Monitoring and System Availability
    Review Additional Marketing Cloud Product Benefits

  • Practice Exam and Wrap-up

  • Complete a Practice Exam
    Review Next Steps


This class is designed for administrators preparing to take the Salesforce Marketing Cloud Administrator exam who are able to configure Marketing Cloud products using industry and product best practices. You should be generally familiar with data structure in subscriber data management. You should also be able to thoroughly navigate Setup, troubleshoot account configuration, and manage user requests.




While there are no prerequisites for this course, please ensure you have the right level of experience to be successful in this training.


Length: 1.0 day (8 hours)


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