Business Relationship Management (BRM) Fundamentals Course

Price
$795.00 USD

Duration
1 Day

 

Delivery Methods
Virtual Instructor Led
Private Group

Course Overview

Relationships drive results. To stay competitive, organizations need more than technical execution—they need professionals who can align goals, navigate complexity, and build lasting partnerships. That’s where Business Relationship Management (BRM) makes a difference.

The BRM Fundamentals course introduces BRM as both a strategic discipline and a powerful organizational capability that fosters alignment, builds trust, and delivers real value.

This one-day course helps participants understand the BRM role, mindset, and tools that support strong relationships across business functions. Created in collaboration with the BRM Institute, it provides a solid foundation in BRM fundamentals and shows how the discipline connects teams and roles to drive business success.

What Is Included

  • 1-day instructor-led BRM Fundamentals course
  • Official course materials from Business Relationship Management Institute
  • 3-month trial membership with the BRM Institute
  • 7 PDUs/CDUs for professional development
  • Practical tools and models to bring structure and guidance to BRM efforts

Course Objectives

By the end of this course, participants will understand the strategic role of Business Relationship Management (BRM) and how it drives alignment, collaboration, and value across business functions.

  • Define the BRM role and explain its importance in modern organizations
  • Recognize how BRM supports strategic alignment between business and IT
  • Understand the impact of BRM across various departments and functions
  • Use essential tools to support BRM efforts within their teams
  • Apply BRM practices to strengthen relationships and deliver measurable value

Who Should Attend?

This class is designed to facilitate an understanding of BRM fundamentals and is open to everyone (at any level and from any role) wanting to learn more about interacting with and/or how to achieve success through the BRM profession. This course includes the participant workbook and a 3-Month Trial Membership.
  • Top-rated instructors: Our crew of subject matter experts have an average instructor rating of 4.8 out of 5 across thousands of reviews.
  • Authorized content: We maintain more than 35 Authorized Training Partnerships with the top players in tech, ensuring your course materials contain the most relevant and up-to date information.
  • Interactive classroom participation: Our virtual training includes live lectures, demonstrations and virtual labs that allow you to participate in discussions with your instructor and fellow classmates to get real-time feedback.
  • Post Class Resources: Review your class content, catch up on any material you may have missed or perfect your new skills with access to resources after your course is complete.
  • Private Group Training: Let our world-class instructors deliver exclusive training courses just for your employees. Our private group training is designed to promote your team’s shared growth and skill development.
  • Tailored Training Solutions: Our subject matter experts can customize the class to specifically address the unique goals of your team.

What is BRM Fundamentals?

BRM Fundamentals is a one-day training that delivers a comprehensive understanding of BRM fundamentals. The course introduces the BRM role, models, and practices that enable stronger partnerships and business alignment across teams.

How does the BRM Fundamentals Course help with aligning stakeholder needs to business outcomes?

The BRM Fundamentals course equips professionals with the skills and tools needed to bridge the gap between what stakeholders want and what the organization delivers. You'll learn how the BRM discipline helps uncover stakeholder expectations, prioritize value-driven initiatives, and ensure service providers stay aligned with evolving business goals. By applying practical models—like Relationship Mapping and Value Planning—you’ll be able to facilitate meaningful conversations, manage competing interests, and guide teams toward shared outcomes.

What’s the next step after BRM Fundamentals?

After completing this course, many participants move forward to pursue BRMP® or CBRM® certifications to deepen their expertise in the BRM discipline.

What’s the difference between a Business Relationship Manager (BRM) and a Business Analyst (BA)?

A Business Relationship Manager (BRM) acts as a strategic liaison between a business unit and a service provider (like IT), ensuring alignment and maximizing value from the relationship. In contrast, a Business Analyst (BA) focuses on identifying business needs, defining requirements, and recommending solutions. While both roles are critical to organizational success, the BRM operates at a broader, more strategic level—building partnerships and guiding long-term value—whereas the BA concentrates on specific processes, systems, and project outcomes.

What makes this course interactive?

Participants can expect an interactive and lively learning environment that blends discussion, real-world examples, and applied practice to ensure immediate takeaways.

Agenda

Understanding of BRM Fundamentals

  • Introduction to the BRM role, mindset, and BRM capability
  • Overview of the discipline’s evolution and its connection to business strategy
  • Insights into success through the BRM profession

Business Relationship Management

  • Define Business Relationship Management as a capability and professional discipline
  • Explore how the BRM discipline interacts across stakeholders and service teams
  • Understand how BRM supports trust, alignment, and effective partnership

Core Tools and Models

  • Apply frameworks and models to structure business relationships
  • Learn tools such as Relationship Mapping, Purposeful Narrative, and Value Planning
  • Practice using tools that bring structure and clarity to BRM work

Practical Application and Wrap-Up

  • Engage in an interactive and engaging course experience
  • Participate in case-based discussions to reinforce core BRM principles
  • Reflect on next steps and explore certifications like BRMP® or CBRM®
 

Upcoming Class Dates and Times

Sep 19
8:00 AM - 4:00 PM
ENROLL $795.00 USD
 



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